Weaving Memory and Resistance in Latin America
Amma Aburam Amma Aburam

Weaving Memory and Resistance in Latin America

In recent years, Latin America has quietly emerged as one of the most compelling regions in the global fashion landscape. Beyond the catwalks of Paris or Milan, a different kind of revolution is unfolding, one grounded in heritage, community, and purpose.

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Can Flipping Shein’s Algorithm Fix Fashion’s Problems?
Amma Aburam Amma Aburam

Can Flipping Shein’s Algorithm Fix Fashion’s Problems?

I don’t intend this piece as an exposé. It’s a blueprint. A third lane. One that isn’t a finger-wag at fast fashion or a nostalgia trip about pre-colonial textiles, but a strategic, clear-headed call to action for anyone serious about redesigning fashion’s future.

Here’s what to stop. Here’s what to build. Here’s who should pay. And here’s how Ghana—and the Global South—can help set the rules of the game.

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The Craft Story of Pumps
Amma Aburam Amma Aburam

The Craft Story of Pumps

Every great fashion moment has a backstory — and sometimes, that story begins thousands of miles away from the runway. The timeless story of juttis takes us back over 500 years to the villages and streets of Punjab — in both India and Pakistan — where these handcrafted shoes were worn by people from all walks of life.

Forefront: a series bringing the origins of fashion trends to the centre stage.

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Four Voices from Africa Fashion Week 2025 
Amma Aburam Amma Aburam

Four Voices from Africa Fashion Week 2025 

Africa Fashion Week London's annual catwalk and exhibition event is one of the world’s largest and longest-running showcases of African and African-inspired fashion & design. We took the opportunity to speak to the founders of MBW Fashion Addict, Makenzy Creations, Osawe, Henri Uduku, and Sevaria, five designers using their brands to embody and preserve Africa’s cultural heritage through fashion.

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The Fibre Conquering International Fashion Without Losing Its Roots
Amma Aburam Amma Aburam

The Fibre Conquering International Fashion Without Losing Its Roots

Peruvian cotton is often perceived as more ethical and sustainable due to traditional farming methods and increased efforts in traceability. Two Peruvian brands, WISQA and PietĂ , share their insights on the beauty and challenges of handling the world’s finest cotton with care and responsibility.

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Boyedoe: from Accra to the world
Amma Aburam Amma Aburam

Boyedoe: from Accra to the world

Today, Boyedoe travels the world, from Lagos to Paris to Geneva. It appeals to fashion veterans and everyday fashion enthusiasts alike. Across his four collections, David and his team play with Kente. To him, it’s a question of legacy and longevity. 

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Peruvian Alpaca Wool: Andean Glamour, History and Tradition
Amma Aburam Amma Aburam

Peruvian Alpaca Wool: Andean Glamour, History and Tradition

So, fasten your seat belts and join me on this journey through the Peruvian mountains. Get ready for history, tradition, and a touch of Andean glamour through the fascinating world of Peruvian alpaca wool. Alpacas come in two main varieties: Huacaya and Suri.

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Fashion Needs More Than a Green Makeover
Amma Aburam Amma Aburam

Fashion Needs More Than a Green Makeover

Over the past 25 years, global production of garments and shoes has more than doubled, with a staggering three-quarters of these items ending up burned or buried in landfills. This points to the stark reality that voluntary efforts alone may not be enough to tackle the systemic challenges of climate change and sustainability.

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Yak Your Wool
Amma Aburam Amma Aburam

Yak Your Wool

Known as the “hairy cattle” yaks are long-haired ox-like mammals domesticated in Tibet and are now raised often among people living at elevations of 4,000-6,000 metres mainly in China and central Asia, Mongolia and Nepal.

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DECOLONISING FASHION

How East London Is Empowering Refugees Through Fashion

“At LCF, we want to use fashion to shape better lives. Fashion in the non-mainstream sense is an opportunity to reconnect, a tool to share stories, and dig deeper into feelings and emotions. Beyond what we wear, it is a form of cultural expression and valuable skills that can support livelihoods.” - Dr Francesco Mazzarella.

LCF’s Centre for Sustainable Fashion, led by Dr Francesco Mazzarella, embarked on a pivotal participatory action research exploring cultural sustainability and community resilience. The research project, titled  “Decolonising Fashion and Textiles,” […] engaged forty-one participants with either refugee or asylum-seeking status from  nineteen countries, some fleeing war, others fleeing gender-based violence, racial discrimination or  religious or political oppression. They built new connections through their textile skills and stories to  shape their experience in a new country.

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